CoreLogic Credco
CoreLogic Credco executives wanted a clear distinction between CoreLogic and Credco before a possible divestiture. Credco has decades of extensive experience in the mortgage industry, delivering a wide variety of credit solutions under their parent company, CoreLogic.
Despite being widely recognized, Credco's products became obscure in CoreLogic's vast array of products. Our team delivered branding, social media content, email campaigns, and a new website that showcased their mortgage products and services effectively and independently of CoreLogic.
Effective Branding
CoreLogic Credco needed branding that would clearly distinguish it from CoreLogic. To achieve this, we designed and developed a brand guide that:
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Delivered a clear message
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Established credibility for the brand
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Created emotional connections with the target market
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Drove purchase motivation
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Increased user loyalty
Website Design & Development
We designed CoreLogic Credco's new website from the ground up. We created an on-brand, lead-generating, and professionally-styled website. Our goal for CoreLogic Credco was to create a website that clearly explains each of their products and services in a way that is easy to comprehend for the general public.
SMM
We expanded and diversified CoreLogic Credco's social media presence. All social media content was created, written, designed, and managed by our team of social media experts.
HTML Email Marketing
We designed, developed, tested and analyzed a variety of email marketing campaigns for CoreLogic Credco by delivering welcome, promotional, retargeted, and newsletter email campaigns.